challenge
ARPRO® is JSP International's brand name for a premium Expanded Polypropylene (EPP) product. EPP is an impact energy management material with a unique combination of properties including energy absorption, structural strength, low weight, chemical resistance, and both thermal and acoustical insulation. While ARPRO® is the leading brand of EPP, there are many generic offerings, making it difficult for ARPRO® to rank organically for non-branded keywords and attributes of EPP.